The hard part is the data

Publication is a solved problem. Given a defined set of fields and an endpoint, a competent team can deliver a passport page, a QR code and a resolver within days. That is why most tools in this market are publication tools.

It is also why most of them stop at the same point: the fields are empty.

Where the work actually is

A garment is produced by companies that do not share a system. Spinners, weavers, dyehouses, finishers and subcontractors each keep their records as they always have — as delivery notes, PDFs, certificates and scanned documents.

None of it arrives in a form software can read. The information a passport requires exists, but it is distributed across dozens of companies with no operational reason to change how they work because a brand further down the chain has a regulatory deadline.

That is the problem worth solving. Everything downstream of it is presentation.

We start at the supplier

Trama requests the documents suppliers already produce, through a link that requires no password and no account, and converts them into passport data. A supplier unfamiliar with the ESPR should be able to contribute in minutes, without installing software or learning a new system.

Supplier cooperation cannot be mandated by a brand three steps downstream; it has to be made straightforward enough to be worth the supplier’s time. A tool that requires suppliers to be onboarded has already failed.

Nothing is published without human confirmation

A passport is a public statement with a date, an author and, in time, legal consequences. Automated extraction proposes; a person at the brand confirms. We do not build a system in which a model can place a claim about a product in front of a consumer on its own authority.

Fashion and textiles only

A horizontal platform is obliged to stay generic, because a battery, an appliance and a coat have little in common beyond the word "product". Fashion has its own certificates, document types, supply-chain tiers and vocabulary, and its own points at which information is lost between them.

We build for one industry, in depth.

European by construction

Data remains within the European Union as a property of where the system runs, not as a setting that can be changed. For a regulation written in Europe, governing products sold in Europe, we treat that as the baseline.